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Director Consumer Marketing

Secaucus, NJ | Job #319330
Job Title: Director Consumer Marketing
Location: Secaucus, New Jersey
Type: Full-Time
Well known healthcare company in Secaucus NJ, looking for Director of Consumer Marketing to join their team. Will be 100% remote until they phase employees back into offices in 2021.

Director Consumer Marketing Responsibilities:
  • Design and implement comprehensive marketing strategies to drive awareness of Quest Diagnostics based on deep understanding of Consumer channel
  • Lead marketing efforts for the Consumer channel, including development of marketing strategies and annual plan, incorporating insights from Executive Director, Consumer Marketing, Business Leaders, Clinical Franchises and Regions
  • Advise Regional Consumer Leads on promotional strategies and tactics
  • Maintain strong level of insight into the Consumer’s core business drivers
  • Distill Consumer data and analytics into highly effective campaigns and other deliverables
  • Provide voice of Consumer into the strategic planning process  
  • Have clear understanding of Consumer industry trends and drivers

Director of Consumer Marketing Requirements:
  • Bachelor’s Degree required; MBA preferred
  • Minimum 10+ years success in a marketing role, heavy focus on consumer marketing
  • Must have experience focusing on services rather than products
  • People leadership experience preferred
  • Superior communication skills including ability to deliver formal business presentations to executive leadership

Job ID: 319330
We are passionate about connecting you with the right role at the right organization—and providing you great benefits for the great work you do. With an attractive compensation package including competitive salary, 401(k) plan, weekly paychecks, holiday pay and a health benefits program, we have you covered.

Cella is an award-winning leader in consulting, staffing and managed solutions for creative, marketing, digital and proposal development teams. We help people build meaningful careers and partner with companies to help them win. Our staffing solutions include freelance, contract, temporary, temp-to-hire and direct hire positions. Cella is the only creative staffing firm to win the Best of Staffing® Client and Talent Awards for 10 years running. And as a Certified Women’s Business Enterprise, we proudly help clients meet diversity objectives, too. Cella is an equal opportunity employer.