Digital Analyst (Hybrid)

West Chester, PA | Job #1051572

Location: West Chester, Pennsylvania
Job Type: Permanent
Compensation Range: $100,000 - 120,000 per year

We are seeking a talented Digital Analyst to join our client's team and help shape the future of their digital presence!

As a Digital Analyst, you will be responsible for leading the implementation and monitoring of clean digital data on web and/or app platforms. Your primary objective will be to facilitate effective digital decision-making aligned with our client's overarching business goals. This role requires a deep understanding of Google TAG Manager, JavaScript, CSS, and digital analytics platforms, along with a proactive mindset to identify opportunities and drive continuous improvement.

Candidates must be local to West Chester, PA to be considered.


  • Lead the integration and oversight of clean digital data across web and app platforms to drive effective digital decision-making in line with business objectives.
  • Identify and address improvement areas in the customer journey through proactive digital analytics solutions.
  • Ensure compliance with consent mechanisms, third-party cookie deprecation, and privacy regulations, providing recommendations and overseeing necessary updates.
  • Establish data connections and advance strategic data initiatives to support business goals.
  • Stay updated on Digital Analytics advancements, maintaining and quality-checking digital analytics across the company's digital footprint.
  • Develop scalable processes for event-based analytics systems.
  • Assist in vendor updates and deployments, ensuring accurate tracking.
  • Collaborate with Digital Account Opening colleagues and maintain alignment of tracking efforts.
  • Manage Conversion Rate Optimization/AB testing initiatives, analyzing data and communicating findings to senior management.
  • Enhance stakeholder relationships through analytics insights and offer guidance on tracking capabilities.
  • Partner with senior management to plan, collect data, derive insights, and present findings during Quarterly Business Reviews.


  • Experience level: Manager
  • Minimum 5 years of experience
  • Education: Masters (required)
  • Strong analytical skills with the ability to collect, organize, analyze, and disseminate significant amounts of information with attention to detail and accuracy.
  • Excellent communication and presentation skills, with the ability to convey complex concepts to technical and non-technical stakeholders.
  • Proven track record of driving actionable insights from digital data to inform business strategy and decision-making.
  • Ability to work independently as well as collaboratively in a team environment.

JOBID:  1051572

Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact [email protected].

Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including health, an incentive and recognition program, and 401K contribution (all benefits are based on eligibility).

Applications accepted on ongoing basis until filled.

We are passionate about connecting you with the right role at the right organization—and providing you great benefits for the great work you do. With an attractive compensation package including competitive salary, 401(k) plan, weekly paychecks, holiday pay and a health benefits program, we have you covered.

Cella is an award-winning leader in consulting, staffing and managed solutions for creative, marketing, digital and proposal development teams. We help people build meaningful careers and partner with companies to help them win. Our staffing solutions include freelance, contract, temporary, temp-to-hire and direct hire positions. Cella has earned the 2022 Best of Staffing® Client and Talent 10-Year Diamond Awards—an honor earned by only 1% of staffing firms in the U.S. Cella is an equal opportunity employer.